Our Integrated Approach

Specialist Services

 

Crisis / Issues Management
Employer Branding
Media Training

 

Crisis / Issues Management

One of the greatest threats to your organisation’s reputation is to be under-prepared in a crisis. It’s easy to recall the organisations that have lived and died by their actions in this situation.

We encourage you to adopt a proactive approach to crises by planning in advance.
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Crisis/Issues Management services include:

  • Crisis response planning from board level to street level
  • Manual preparation
  • Staff training
  • Media management and training
  • Presentations
  • Mid crisis coaching and ongoing guidance

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Employer Branding

In an ever-tightening employment marketplace, positioning your organisation as an employer of choice is imperative in attracting and retaining the most talented people in your industry.

We assist organisations to plan for sustained profile building around key values and benefits sought by employees.  We encourage you to give the same emphasis to your reputation as an employer as you do to your customers or clients.

This is supported by maintaining good communications throughout the organisation.

Employer branding services include:

  • Determining and promoting organisational values
  • Media coverage of staff, business achievements and human resource initiatives
  • Internal communications planning and execution

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Media Training

A large part of your public image lies in the management of your media coverage. We provide tailored media training that focuses on giving you and your colleagues the skills and confidence to communicate effectively in both difficult and positive media situations.

Media training services include:

  • One-on-one media interview coaching
  • Small group coaching
  • Media training workshops
  • Key message development and media briefings.

"Having had limited exposure to the media prior to communikate et al coming on board as our PR specialists we were a little wary of speaking to the media.

Now, after undergoing the media training session, we feel as though we're in a position to ensure the right messages are communicated in a way that we're comfortable with. I would highly recommend it for anyone dealing with the media."

Scott Hicks, Managing Director
Adam Internet

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